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Shaun Taylor's Blogging in Action package covers the intricacies of blogging in more detail than
any of the other programs reviewed here. It starts with blogging basics, and then moves on to
Wordpress installation, which is detailed step-by-step in print and then on video. Blog setup and
configuration is then covered.
The second part of the book deals with content writing, and has several chapters that none of
the other books cover relating to the mechanics of how to blog, how to write good posts, what kinds
of posts to write, etc. These sections are worth their weight in gold, as they are not widely
discussed in blogging circles.
The third section of the book discusses search engine optimization, traffic generation,
marketing, monetization, and other advanced topics. What sets this book apart from many others is
that rather than presenting an abstract objective, the authors show you exactly what works best,
going so far as to describe in detail exactly how your contextual and affiliate ads should be
styled and formatted.
Some readers might go into information overload while reading through the material, as it has a
no-fluff style even though it's a full 260 pages long. The authors distill the latest blogging
advice into step-by-step advice for readers to follow. Sometimes the detail can seem overwhelming,
so you're encouraged to take this program one step at a time.
Shaun Taylor is widely regarded as a technical and accurate blogger, and has been interviewed in
Bloghology magazine alongside other respected bloggers like Yaro Starak, John Cow, and Steve
Pavlina.
The bonuses in this package are actually helpful, consisting of a simple keyword tool (this is
the same keyword tool as the one in Atomic Blogging, just rebranded), security software, backup
software, and a large number of videos. So whether you learn by reading or seeing, you should be
able to get a lot out of this comprehensive package that sells for a very modest price.
Meets Stated Objectives?
This is a complete learning package geared towards long-term bloggers.
Ease of Use
Getting started still requires a blog installation. There are step-by-step instructions, but
Expert WordPress makes the setup simpler.
Customer Support
Support is top-notch, with quick e-mail turnaround and live support staffed during extended
business hours.
Value for Money
This stacked package offers a lot of value for the investment required.
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Overall Rating

Blogging in Action offers terrific value for the price, and is filled with
authoritative, specific information, so you're not left dangling with any "how
do I" questions. It has very clear advice that few other blogging packages are
even familiar with.

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